| Vol-3336 urn:nbn:de:0074-3336-7 Copyright © 2022 for the individual papers by the papers' authors. Copyright © 2022 for the volume as a collection by its editors. This volume and its papers are published under the Creative Commons License Attribution 4.0 International (CC BY 4.0).

# ITHGC 2022
International Tourism, Hospitality & Gastronomy Congress

### Proceedings of the International Tourism, Hospitality & Gastronomy Congress 2022

### Lima, Peru, October 27-28, 2022.

Edited by

### Héctor Cardona-Reyes *

* CONACYT, CIMAT Zacatecas, 98160, Zacatecas, Mexico

## Table of Contents

- Preface

- Image of a Tourist Attraction and Psychographic Profile of the Tourist: Data Mining Approach 7-16
  Nancy Guillen Rojas, Aldo Medina Gamero, Klinge Villalba Condori, Lizbet Herrera Quinto, Beatriz Zevallos Allcca
- Predictive Modeling of Instagram User Engagement with tourist photos based on Visual Attributes: The case of Taquile Island – Peru 17-27
  Samantha Ciriaco, Diana Garayar, Sandra Sotomayor, Klinge Villalba
- COVID-19 Preventive Measures Among Artisan Women Working with Native Cotton in a Protected Natural Area 28-38
  Rosa Jeuna Diaz-Manchay, Maribel Diaz-Vásquez, Rosse Marie Esparza-Huamanchumo, David Rondon, Miguel Angel Ortiz Esparza
- Structural Equations method for the Analysis of the Quality of Service in the Hotel Industry 39-46
  Clara Gonzaga-Vallejo, Salvador Cortés-García, Betty Cuenca
- The Effect of the use of ICT on the Touristic Experience 47-56
  Argelia Salazar Estrada
- Smart Tourism: Mobile Application with Augmented Reality to Promote the Use of Virtual Tourism for the Archaeological Zone of Caral, Peru 57-65
  Eduardo Franco Mego Aragón, Christian Ovalle Paulino
- Media Production to Promote a Tourism Product Related to Wildlife Watching. Case: Digital Series Voices of the Forest, San Martin, Peru 66-74
  Pablo Romo, Julio C. Tello, Klinge O. Villalba-Condori
- Virtual Reality Environment Proposal, CIMAT-Quantum, Zacatecas, Mexico 75-83
  Klinge Villalba-Condori, Miguel Ortiz-Esparza, Hector Cardona-Reyes, Paola Meza-Gómez, Carla Nuñez-Flores, Amely Palza-Monroy

2022-12-15: submitted by Héctor Cardona-Reyes, metadata incl. bibliographic data published under Creative Commons CC0
2023-02-01: published on CEUR Workshop Proceedings (CEUR-WS.org, ISSN 1613-0073) |valid HTML5|